technology allows numerous solutions to your daily retail
are the best sites for facility expansion?
are my competitors?
my planned site cannibalize existing sites?
many sites can the territory support?
- Where are the
holes in my market by product, service, class, or geography?
- Are my sales
and service territories staffed correctly and well-managed
The following applications and services
can increase your market knowledge and potential:
Selection- optimize new site decisions with
Analysis- locate potential competitors and their
Studies- determine extent of site overlaps and
effects on business.
Territory Maintenance- analyze territory
capacity and potential.
Potential Analysis- find opportunities for extension of
- Trade Area
Definition- use geocoding and travel time patterns to
spatially analyze customers.
update - Aug-2012
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